Net66: Twitter Launches New Promoted Videos

Yesterday, Twitter announced that they would be launching promoted Videos. They’ve even provided an image of an example using the new, tasteless, 50 Shades of Grey film. Check it out below:

Twitter have ran tests to determine just how effective these ads would be. They included the following information on their blog post.

Earlier this year, we began testing a new Twitter Video Card that streamlines video playback and brings a one-tap viewing experience in our users’ timelines. These tests have shown that Tweets containing native Twitter video generate better engagement and more video views than before.

Blog Post by: Greg McVey