Google celebrates its 19th birthday!

Happy 19th!  Google Celebrates Yet Another Landmark Birthday

Google Happy BirthdayIt has often been said that the concept of time takes on an entirely different meaning when referring to the digital domain. However, this has never been the case in regards to Google. This SEO supergiant has become the mainstay for billions of users and millions of websites from around the world. It is therefore quite amazing to realise that Google is now celebrating 19 years on the Internet. Continue reading “Google celebrates its 19th birthday!”

24 Hour Google Digital Garage People

Could Google’s Digital Garage provide a catalyst for bricks and mortar retailers?

Cash register Digital Garage image.
Kerching…? Could Google’s Digital Garage be a shot in the arm for ‘bricks and mortar’ retailers? Image by Alexander Chaikin (via Shutterstock).

How many times is internet shopping blamed for killing off the traditional ‘bricks and mortar’ retailer? Google thinks the above argument is old hat and believes internet shopping can coexist alongside the High Street or retail park. Their Digital Garage scheme aims to bridge the divide. Continue reading “24 Hour Google Digital Garage People”

The Importance of Product Reviews in SEO

Product reviews and their role in consumers’ buying habits

Product Reviews chalkboard.

Imagine you’re going on holiday or about to make a major purchase. Among the first things you look at after price is the customer reviews. For your next trip, you look at customers’ experiences of the hotel, tour operator or airline. If purchasing white goods, you weigh up their responses to the item’s performance. The first place they turn to for product reviews is the internet. Continue reading “The Importance of Product Reviews in SEO”