Matt Cutts – The Short Cutts

Most SEO Technicians know who Matt Cutts is from the very large number of videos that he has made over the last few years, as well as being head of Google’s WebSpam division. I am sure at some point in our lives we have all checked a few out by him for whatever the reason. But what are the advantages and disadvantages of them?

I personally find that Matt Cutts makes very detailed videos that can often turn out to be quite lengthy. Without realising it you can become so engrossed with the chase for new information that you can end up spend far too much time watching them. After all time is money. Another thing to consider is that the video can be quite simply out of date from Google’s ever changing algorithm, so it is important to check that you’re watching fresh videos.

The benefits of these detailed videos are quite straight forward really. Maybe it is so you can quite simply learn something new, gaining a more detailed answer or a full explanation may be what you need. Everybody is different and have their own way of learning.

This is where The Short Cutts comes in! Taking lengthy answers and making them short. This is great for people who don’t have time to spend watching video after video to get the answer what they need, with The Short Cutts it simply tells you the question and answer. Straight to the point, Simple, easy and fast.

What The Short Cutts allows you to do is search a question within its large database of videos, this will then bring up the relevant videos that Matt Cutts has recorded from the question that you have searched with underneath your question and answer to it. It will also provide the full clip for you to watch if you wish to gain a more detailed answer, giving you the best of both worlds.

Posted by Greg McVey