Take a look at this weeks video blog from Net66. This time we’re discussing SEO & Social Media.
Welcome to Net66.
Today we are going to be talking about social signals and SEO. Social media is a young medium of communication which has quickly established itself as a genuine source of online expression. It is intensely personal, so entities such as tweets and likes can act as strong signals of endorsement from individual personalities.
Twitter and Facebook are the two most prominent social media sites that reference content across the web. Pinterest and Reddit come in a close second. Twitter, meanwhile offers a special pronounced real time discussion about a business’ offerings.
Pinterest also gives brands the chance to showcase their offerings as images, whilst Reddit can offer an impartial, non-promotional review of your product or business. Google + offers its operator Google the most direct access to personal signals imaginable.
Since we know search engines aim to emulate human behaviour to put themselves in your shoes as if you were. It would be very logical to assume that they would also take notice of social signals and incorporate their outputs in search engine rankings.
Indeed, over the years professional SEO practitioners have mentioned a direct correlation between the intensity of social signals and search engine rankings. We at Net66 tend to agree with this hypothesis.
For more information about SEO, keep watching the Net66 channel.