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Category Archives: Social Media

Facebook in Fake News Feed Shocker

Sacking of human editors sees a surge of fake news stories on social networking site

Facebook Fake News image

All the fake news that is fit to print: Facebook has landed themselves in hot water with the sacking of human news editors. Image file includes newspaper outline by RTimages, Moonscape by Helen Field, and AVRO Lancaster Bomber silhouette by Mark Fearon (all via Shutterstock).

(Westminster chimes)

Lead Newscaster: Transfer Deadline Day sees David Luiz move to West Didsbury and Chorlton.

Second Newscaster: Donald Trump plans to build a wall around the M25 motorway.

Lead Newscaster: Also tonight… Hillary Clinton appeals to Brexiteers at a Manchester conference.

Second Newscaster: Facebook under fire for fake news feeds.

Lead Newscaster: Also in sport, crown green bowls is set to become an Olympic sport.

Spot the genuine news story of the quintet of headlines: it is the fourth news item in our sketch. This week, Net Sixty Six have learned about Facebook’s fake news feeds. The social networking giant has fired eighteen editorial contractors. This has seen a move towards the greater use of algorithms for the site’s trending topics. Read more »

A New Look for Facebook Pages

Ad-free layout introduced for Facebook pages

Facebook Pages tablet by Anikei.

User-Friendly: the new look Facebook Pages layout has more clarity than the previous layout. Image by Anikel (via Shutterstock).

Something of a silent revolution is taking place in Facebookland. Aesthetic changes are being made to Facebook Pages. The social networking site’s business pages are being given a cleaner layout. Furthermore, there will be no advertising seen on the right hand of the page. Aesthetic changes to standard Facebook feeds as far as we know will remain unchanged and display adverts based on one’s browsing and posting habits. Read more »

Why Blogging for Business Matters

Net66 on the joy of business blogging

Cocker Spaniel blogging image by the Everett Collection.

You never know who could be listening: or in the case of your blogging activities, who could be reading your latest posts. Image by the Everett Collection (via Shutterstock).

Website? Check. Facebook, Twitter, Google+, YouTube et al? Check. Blog? Erm, pass. The success of any business’ online presence entails a triumvirate of a well-optimised website (designed for all devices); wide presence on social media sites; and a beautifully-crafted blog. Blogging is by far the most important form of social networking processes. You can either setup a blog within your website’s server space, or through a free account with WordPress or Google (via Blogger). Read more »

Many Happy Retweets: Happy 10th Birthday to Twitter

Net66 celebrates Twitter’s tenth year in cyberspace

Twitter graphics.

So Much to Say, So Few Characters: That is Twitter to a tee, proof that less can be more. Image by JeremyKramerDesign/Shutterstock.

If a picture paints a thousand words, then a pixel paints 140 characters. This, alas, isn’t Twitter’s tagline, but the world’s favourite microblogging site has captured the imagination of many users. Some famous, several not-so-famous. Twitter first made its presence known on the 21 March 2006. Read more »

Google Search Location Filter Axed

Lack of demand cited as reason behind discontinuation

A low-tech version of Google's Search Location Filter.

A low-tech version of Google’s Search Location Filter. Not its successor, though its replacement is just as serviceable as placing a pin on a map.  This pin seems to be in Islington.

A useful yet underappreciated part of Google’s search tools has been axed with little protest this week.  The Google Search Location Filter allowed its users to filter results by location.  For example, browsers living in the United States were able to narrow results down to State level.  They could search for products and services within Detroit and narrow results down to businesses in Michigan. Read more »

Racist Restaurant Reviews “Accelerating Gentrification”

Derogatory Yelp reviews having impact on neighbourhoods

Good or bad reviews can make or break restaurants.A study from the City of New York University has looked at more than 7,000 Yelp restaurant reviews with some shocking results.  Sharon Zukin, the sociologist behind the study, and her team have noticed some racist leanings in a number of reviews.  In their findings, published on the Journal of Consumer Culture website:

  • Pejorative terms used in restaurant reviews;
  • Some restaurant reviews welcoming gentrification;
  • Fears over trendier outlets elbowing out traditional eateries in their neighbourhood.

Read more »

St. Andrew’s Day Flag Omission Shocker

Scottish flag missing on St. Andrew’s Day status update

Artus Wolffort - St Andrew - WGA25857.jpgToday, Cyber Monday shares its celebration of e-commerce with another day.  That of the patron saint of Scotland, St. Andrew.  Legend states that the remains of [Saint] Andrew the Apostle were brought over to Scotland from Constantinople.  The town where his remains were sent to is better known for golf: St. Andrews. Read more »

Net66: Chuckie Links Games Launches as a Follow Up to Donkey Cutts

Earlier this year, way back in February actually, NetVoucherCodes.com launched Donkey Cutts. This was a game aimed at making light the perils and pitfalls of SEO as well as boosting the profile of NetVoucherCodes (a cunning tactic).

It was a huge success and a lot of people played it for a very long time. Now that Google Penguin 3.0 is rolling out, the follow up Donkey Cutts this time places onus on cleaning up your bad links.

Little link symbols are scattered around your screen and you have to pick them up and move them to either the Disavow Terminal in the top right of the screen, or to the Webmaster in the bottom left of the screen who’ll disavow it for you.

You have to disavow 20 links before the Penguin update refreshes otherwise it’s game over. Have a go at the game yourself:

Courtesy of
NetVoucherCodes.co.uk

Blog Post by: Greg McVey

Net66: 40 Extra Creative Logos with Easter Eggs [Infographic]

Branding is often one of the most important decision a business will make when launching. Especially when it comes to the Logo. As a business, your logo is what is going to be synonymous with your business.

It’ll be the first thing that comes to your customers’ heads when they think of your company so you need to make it special. And there are a lot of companies out there with very lovely logos. What can sometimes take your logo to the next level is having a deeper meaning to it.

An extra little slice of flair could help your business launch with an extra few rocket boosters. Take a look at 40 logos that have a little something extra than what you can first see.

logo-design-easter-eggs

Which one is your favourite?

Blog Post by: Greg McVey

Bing Ads show Twitter Metrics in their Adverts

If you use Bing ads as a platform for your marketing, you might be interested to know that Bing & Twitter are currently testing a new feature. This is so that you can display how many Twitter followers you have directly on your advert. Check out the screenshot below:

bingads-twitter-followers

It may be worth noting that Google have something similar in their own ads. When an advert comes up that’s linked to a Google+ page, the ad also displays the number of followers the Google+ page has.

So is this a case of Bing copying Google? What do you think?

Blog Post by: Greg McVey